Case Study Example | Topics and Well Written Essays - 1250 words - 8

Case Study Example The criminal justice policies in the United States of America are guided by the 1967 Presidents Commission on Law Enforcement and Administration of Justice. One of the greatest and ground breaking achievements of this group was the publication of a report named The Challenge of Crime in a Free Society (Cole Smith & DeJong, 2014). The report has over 200 recommendations pertaining to the US Criminal Justice policies. These recommendations were a part of the comprehensive approach of the commission towards preventing and fighting against the crime in the country. Few of the recommendations made by the commission could find their place in the Omnibus Crime Control and Safe Streets Act of 1968. It was advocated by The President’s Commission that with those recommendations the coordination between the enforcement force, courts and the correctional agencies has seen a great improvement. It is pointed by the Commission that criminal justice is the mean through which both society and the individuals in the country is protected from any crime. The crime committed was a robbery. The victim, Mr. Milton Brown, was robbed at the gunpoint by two assailants named Bertha Bloutt and William Bloutt in Broadway and First Avenue on 11 October 2011. The assailants have robbed the cash that Mr. Brown was taking from the daily deposits of his store BJ Shoes along with his wallet and the car keys1. Mr. Brown reported this crime to Winston police department. It is mandatory that all the criminal justice process follow a sequential approach to reach the justice2. In this section of the essay the sequence of the criminal justice system will be discussed based upon the chosen case study involving the robbery of cash from Milton Brown and the accused are Bertha Bloutt and William Bloutt. Mr. Brown reported the crime for which he became the victim to the Winston police department, which Case Study Example | Topics and Well Written Essays - 1000 words - 30 Case Study Example Customers have since identified the company with high-quality products. The wide range of products ensured they capture a large market share. The company has sought to market its brand using several methods that have seen it grow profoundly. With only about two decades since its inception, the management team has tirelessly worked to see the business gain dominance in the industry. With over $200 million invested each year for the last five years, the company has entrenched itself quite well in the market. The management realized that spending considerably in sport sponsorship as well as in advertisements would make it identify itself in the target market. This has since been done through organizing and sponsoring numerous sport events. In the process, printed jerseys with the company logo have caught the targeted customers’ attention. Additionally, the company has used several media platforms to advertise and reach out to their target market. Electronic media have been mounting intensive campaigns that seek to promote the company’s brand and ‘Protect This House’ is among them. UnderAmour understands that having clear and effective distribution channels is critical to market success. It is for this reason that it has availed its products in over twenty five thousand retail outlets all over the globe. A large portion of UnderAmour’s products pass through wholesale before getting to the retailers who avail them to the consumers. Between 2011 and 2013, large sales of about seventy percent came from the intermodal sales made to large store retailers. Moreover, the company also engages in ‘direct to consumer sales’. This involves enabling consumers to directly acquire the products from the stores within the factory. An equally big percentage has been recorded through this; the highest being thirty percent. Worth noting is the e commerce trade in which customer can order or products and shop online. The company has also